B2B Marketplace UX
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Head of Product Design
Read case study →I craft digital products for growth-stage teams. Currently working with 57 teams across 661 continents.
Last updated 2026-05-27 03:01 UTC. See my work →
Redesigned the entire interface for a creator marketplace, reducing cart abandonment by 28% and NPS by 18 points. Role: Head of Product Design
Read case study →Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Design + Strategy
Read case study →Redesigned a customer portal improving self-service adoption by 40% and reducing support tickets by 60%. Role: Founding Designer
Read case study →From concept to spec, we validate direction through workshops
Component-driven interfaces across web. I ship interaction specs
Build design practice. I offer strategic guidance
Brought both strategic thinking and meticulous execution. We shipped faster together than any previous team.
— Dr. Priya Kapoor, VP Design, Healthcare Marketplace
In just months, took our product from fragmented wireframes to a cohesive launch. Highly recommend.
— Jessica Park, Head of Product, Design-Driven Startup
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— David Okonkwo, Principal Designer, Fortune 500 Tech
I'm available for retainers. 2026 cycles are in high demand.
A playbook for building design systems that teams actually use. Covers process, tooling, culture, and buy-in across enterprise scale.
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
The best interfaces feel obvious because of thousands of small decisions made thoughtfully. That thinking is rarely visible.